Sponsorship Proposal
Motorsports
608-345-9682
Wendtsracing@yahoo.com
Dear Potential Sponsor,
We appreciate your interest in possibly becoming involved with the Wendt’s Motorsports Race Team. We are currently campaigning for the 2011 Racing Season. We have included for your review various pieces of informative literature about the team, what we can do for you, and the Legend Series.
Motorsports is the world’s largest spectator sport, second only to soccer. A full 29% of any cross section of the general public expresses a strong interest in motor sports. This market is the fastest growing sport in
We at Wendt’s Motorsports are thrilled to be strapping in and trading paint in the 2011 Season. We are also proud to bring a professional and courteous attitude to our fans and competitors. We feel that attitude is one of the most important contributors to our own success and to the success of our sponsors. We hope to have the opportunity to work together with you on developing a program that will enhance the marketing and promotional objectives of your company. If you should have any questions or comments, please feel free to contact us.
Sincerely,
Bill Wendt
Team Owner
What is a Legend Car?
The Legend car was first introduced in April of 1992 at the Lowe's International Speedway. The series created a fun and affordable "spec" class of racing. The Legend car is a 5/8 scale fiberglass full-fendered version of the famed NASCAR modifies. Our driver is currently in the Young Lions class which is for the ages of 12-16. In the different classes the car stays the same but the driver makes the difference. The Legend series is a national series which allows the driver to travel throughout the United States and earn points.
About Our Driver
Hi!
My name is Jordan Wendt. I am 15 years old and live in
PROMOTIONAL SERVICES OFFERED TO SPONSORS
SPONSOR NAME/
The sponsor name and/or logo decal may be placed on the car, hauler, and the driver’s uniform. The items may also be decorated with the sponsor colors. This will be done in a manner that will make the company highly visible at all races, events and during transit between locations.
ADVERTISING
The team offers a wide variety of options for its sponsors to increase name awareness through visibility in the community as well as with the intent to ultimately improve sponsor revenue. These may include but are not limited to all types of at track and car show advertising, personal appearances, parades and media coverage. The team will work with sponsors to customize a program which will best suit the needs of their specific advertising objectives and budgets.
ATTENDING SPONSOR EVENTS
The team offers involvement in sponsor events such as open houses, anniversaries, sales events, picnics, etc. These events not only increase the company’s exposure through community attendance, but also improve public relations, employee unity and morale. They can also help to increase the company’s clientele base and customer loyalty.
The team will stop at each of the sponsor locations to show the car, take photographs and answer and any questions that the sponsors may have. Copies of photographs will be given to the sponsors.
COLOR PHOTOGRAPH OF
A framed color photograph will be provided to every sponsor on the team.
RACING SCHEDULE IS NOW POSTING ON THE RACING SCHEDULE PAGE
www.madisoninternationalspeedway.com
SPONSORSHIP OPTIONS
¨ One “Gold” Sponsorship
¨ Three “Silver” Sponsorships
¨ Unlimited “Bronze” Sponsorships
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¨ “Gold” Sponsor $$$
· The best advertising positions on the car
· The car painted with sponsor colors (additional charge may apply)
· The driver’s uniform decorated with name/logo and sponsor colors (additional charge may apply)
· Driver’s helmet decorated with name/logo and sponsor colors (additional charge may apply)
· Title mention as race team sponsor in all verbal & written references
· Promotional rights to car, driver image and team name for marketing purposes
· The greatest concentration of time to promotional activities
· Personal promotion by driver
· Weekly Racing updates on our website, www.WendtsMotorsports.com via e-mail
· Receive an Autographed photo of car
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¨ “Silver” Sponsor $$
· Maximum of three major sponsors
· Share large advertising space either on each side of car, hood or trunk lid.
· Share title mention in all written references
· Share promotional rights to car, driver image and team name for marketing purposes
· Share concentration of time to promotional activities
· Share personal promotions by driver
· Weekly Racing updates on our website, www.WendtsMotorsports.com via e-mail
· Receive an Autographed photo of car
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¨ “Bronze” Sponsor $
· Unlimited number of Associate/ Product Sponsors
· Share limited advertising space on car
· Share promotional rights to car, driver image and team for marketing purposes
· Share concentration of time to promotional activities
· Weekly Racing updates on our website, www.WendtsMotorsports.com via e-mail
· Receive an Autographed photo of car